Fertility pro Ovuline expands to pregnancy tracking, promise better health and peace of mind through big data

Thankfully, despite the prevalence of photo-sharing and “box of the month” startups, there are many bold entrepreneurs turning to technology to address really ambitious life problems. Ovuline co-founder and CEO Paris Wallace and his team have been doing exactly this for nearly two years, harnessing the power of big data and machine learning to help women get pregnant faster. Today, the company is moving beyond fertility with the launch of a novel pregnancy tracking app called Ovia Pregnancy.